Henry Poole & Co

Henry Poole & Co

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Hero shot of The Travel Trench on a model walking down Savile Row, backlit by the bright London sky, highlighting texture, and a filmic colour grade

Wide shot of The Travel Trench on a model walking down Savile Row, capturing the full street context with cinematic colour grading, depth, and texture under the bright London sky

B-camera shot of Simon Cundey, owner of Henry Poole & Co, in the atelier, showing warm tones, rich contrast, and texture in the space while seated on a chesterfield sofa

Interview setup of Simon Cundey, owner of Henry Poole & Co, seated on a chesterfield sofa in the atelier, with rich textures and warm, balanced tones

Tristan Thorne, head cutter at Henry Poole & Co, in the cutting room explaining the shape of The Travel Trench, with rich tonal contrast and texture highlighting the atelier environment

Top-down shot of Tristan Thorne marking out a cutting shape for The Travel Trench, highlighting the texture of the fabric and the rich, balanced tones of the atelier

Model walking past a brass sign revealing No. 1 Savile Row, with rich textures and balanced tones highlighting the street and background details

Exterior shot of a model on Savile Row opening one side of The Travel Trench to reveal internal pockets, with moody grading enhancing texture, contrast, and depth

Simon Cundey adjusts The Travel Trench on a model inside the Henry Poole & Co atelier, with rich tonal contrast and texture highlighting the fabric and interior details

Simon Cundey says goodbye to the model in the Henry Poole & Co atelier, with warm, balanced tones and textured lighting highlighting the interior

Close-up of a hand guiding the new Gore-Tex fabric through a sewing machine at Henry Poole & Co, with rich texture and tonal detail highlighting the craftsmanship

Close-up of scissors cutting buttonholes in The Travel Trench at Henry Poole & Co, with tonal depth and attention to material detail highlighting the craftsmanship

Hero shot of The Travel Trench in the Henry Poole & Co atelier, in a dimly lit, richly saturated interior highlighting the coat’s elegance and the opulence of the space

Exterior shot of a Henry Poole & Co hat on a table beside a flat white and newspaper, with soft lighting and layered tones highlighting texture and lifestyle details

Exterior angle of The Travel Trench hero shot outside No. 1 Savile Row, with balanced tones and soft shadows highlighting the coat and street context

Exterior shot of The Travel Trench on a model walking along Savile Row, with natural depth and subtle contrast emphasizing the coat and urban setting

View through the glass façade of Henry Poole & Co into their window display, with layered tones and soft highlights emphasizing texture and visual depth

Close-up of a man being measured for The Travel Trench at Henry Poole & Co, with Kodak-style teal and blue tones highlighting fabric texture and tailoring detail

Wide shot of a man before being measured for The Travel Trench at Henry Poole & Co, with soft lighting and layered tones capturing the atelier and tailoring environment

Close-up of a hand preparing tailor’s chalk for marking fabric at Henry Poole & Co, highlighting texture, tonal depth, and the precision of bespoke tailoring

View through the window into the Henry Poole & Co atelier and factory, with soft highlights and layered tones capturing interior details and workspace texture

Model standing in front of the glass façade of Henry Poole & Co wearing The Travel Trench, with soft shadows and balanced tones highlighting the coat and reflections

Top-down view of a velvet-bound book being uncovered at Henry Poole & Co, revealing centuries of guest measurements, with soft lighting and layered tones emphasizing texture and heritage

View of a velvet-bound book being opened at Henry Poole & Co, revealing historical guest measurements, with soft highlights and tonal depth emphasizing texture and heritage

Two Travel Trench coats displayed on mannequins in the Henry Poole & Co atelier, with balanced tones and soft lighting highlighting fabric texture and tailoring detail

Macro close-up of a cuff on The Travel Trench at Henry Poole & Co, with subtle contrast and detailed textures emphasizing stitching and fabric quality

Macro close-up of the breast section of The Travel Trench at Henry Poole & Co, with layered tones and fine detail highlighting fabric texture and tailored construction

Macro close-up of the tail of The Travel Trench at Henry Poole & Co, with subtle highlights and layered tones emphasizing stitching, fabric texture, and tailored craftsmanship

Shelf of velvet-bound books at Henry Poole & Co, with soft lighting and layered tones emphasizing texture, depth, and the atelier’s heritage

A portrait of craftsmanship and innovation, this film captures the essence of Henry Poole & Co — the original Savile Row tailor — as they introduce The Travel Trench; a modern outdoor coat created in collaboration with Gore-Tex
Shot on the Arri Alexa Mini with a timeless elegance that mirrors the brand’s heritage, the piece contrasts the precision of bespoke tailoring with the functionality of contemporary performance fabric
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The Colour Grade
The grade was about ensuring the film felt as timeless and stylish as Henry Poole & Co. Strong filmic contrast, rich saturation and a moody exposure helped enhance the opulence of the atelier. I worked carefully on the texture of the film; building a grain structure that felt fitting for such an established house, and making sure The Travel Trench looked beautiful both inside and under the bright London sky
Client: Henry Poole & Co
Production Co: Plus Another One
Director: Yuksel Yilmaz
DoP: Simon Stolland
EP: Clara Stewart
Gaffer: Beau Wilkinson
Post House: Slink
Editor: Samuel Maton
Sound Design: José Rico
Colourist: Iain Pennington